Heliopsis helianthoides
Heliopsis helianthoides is a bold, long-blooming native North American perennial wildflower celebrated for its rich golden-yellow, sunflower-like blooms. It symbolizes solar vitality, resilience, and natural abundance, and is an outstanding plant for wildlife gardens and long-season border color.
Asteraceae (Daisy family)
Mid-summer through early autumn (July to September); one of the longest-blooming native perennials

Similar flowers: gaillardias and cosmos sulphureuss also share similar meanings.
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Visit Full StoreFull sun to partial shade; best flowering and sturdiest growth in full sun; tolerates light afternoon shade, especially in hot climates
Moderate; established plants are notably drought tolerant; performs well in rain gardens and moist sites; avoid prolonged waterlogging
Moist but well-drained, Average to moderately fertile, Tolerates clay, dry, and poor soils, Neutral to slightly acidic (pH 6.0-7.0)
Divide clumps every 2-3 years in spring or autumn to maintain vigor and prevent the center of old clumps from dying out
Deadhead spent blooms throughout the season to prolong flowering and redirect energy; leave some late-season heads for birds to harvest seed
Cut back to ground level in late autumn; mulch in the first winter to protect establishing plants
Taller varieties may need staking in exposed positions or very rich soils; pinching in late spring encourages bushier, self-supporting plants
Thrives with minimal care in average to poor soils; very rich soil encourages excessive height and flopping stems
Disclaimer: Information provided is for educational purposes only. Consult healthcare professionals before using any plant medicinally.
While they look very similar, Heliopsis helianthoides (false sunflower) is a true perennial that returns reliably every year, while most garden sunflowers (Helianthus annuus) are annuals. Heliopsis also has self-fertile ray florets, meaning its outer petals can set seed without pollination, unlike true sunflowers. Heliopsis blooms for a much longer season and grows into a larger, multi-stemmed clump over time.
Yes, it is outstanding for wildlife. The open flowers provide easy access to nectar and pollen for butterflies, bees, and hoverflies. Hummingbirds also visit regularly. In autumn the seed heads attract goldfinches and other seed-eating birds, making it a plant that supports wildlife from summer bloom through to late autumn seed harvest.
Pinch or cut back the growing tips by one third in late spring (around the Chelsea Chop in the UK) to encourage bushier, more compact growth and sturdier stems. Planting in full sun and avoiding overly rich or wet soils also helps keep plants compact and self-supporting. Dividing clumps every 2-3 years maintains vigor and prevents the open, floppy habit of old, overcrowded plants.
Heliopsis helianthoides blooms from mid-summer through early autumn, typically July to September, making it one of the longest-blooming native North American perennials. Regular deadheading can extend the season further and prevent the plant from diverting energy into seed production prematurely.
Heliopsis helianthoides spreads moderately through self-seeding and clump expansion. It tends to become more vigorous over time but is not considered aggressive or invasive in garden settings. Deadheading spent flowers controls self-seeding, and dividing large clumps every 2-3 years keeps it well-behaved and productive.
Discover other flowers with similar meanings, characteristics, or cultural significance.

Gaillardia × grandiflora (and other spp.)
Gaillardia, commonly known as blanket flower, is a vibrant daisy-like perennial that blooms from spring to fall. These drought-tolerant plants symbolize warmth, optimism, and resilience.

Cosmos sulphureus
Cosmos sulphureus is a vibrant, heat-loving annual from Mexico and Central America, celebrated for its vivid semi-double blooms in glowing shades of yellow, orange, and red. It symbolizes energy, enthusiasm, and solar vitality, and thrives in hot, dry conditions where other flowers struggle.

Tecoma stans
Yellow Bells is a vigorous, sun-loving tropical shrub or small tree producing abundant clusters of cheerful, bright yellow trumpet-shaped flowers almost year-round in warm climates. It is the national flower of the United States Virgin Islands and one of the most reliably floriferous plants for hot, sunny gardens worldwide.