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Perennial

Rudbeckia

Rudbeckia hirta

Black-eyed SusanYellow ConeflowerGloriosa DaisyBrown Betty

Rudbeckia, commonly known as Black-eyed Susan, is a bright golden wildflower with a distinctive dark center. It symbolizes encouragement, motivation, and justice.

Plant Family

Asteraceae (Daisy family)

Blooming

Summer to fall (June to October), peak in midsummer

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Bright rudbeckia flowers with golden petals and dark centers in natural setting
Bright rudbeckia flowers with golden petals and dark centers in natural setting

Symbolism & Meanings

Key Meanings

Encouragement
Motivation
Justice
Adaptability
Perseverance
Optimism
Strength

Perfect For

Get well wishesEncouragement during challengesExpressions of supportNew beginnings

Color Meanings

Yellow:Joy, optimism, and energy
Golden yellow:Prosperity and success
Orange:Enthusiasm and creativity
Dark center:Grounding and stability

Similar flowers: sunflowers and heleniums also share similar meanings.

Cultural Significance

State flower of Maryland since 1918. Black-eyed Susan symbolism includes encouragement and motivation, which can be attributed to the plant's adaptability and widespread availability. The Black-eyed Susan is the symbol of encouragement. Native Americans valued it for medicinal purposes, and its cheerful appearance represents optimism and the ability to thrive in challenging conditions.

Botanical Information

Physical Characteristics

Flower Size: 2-4 inches diameter (5-10 cm), daisy-like flower heads
Plant Size: 2-4 feet tall (0.6-1.2 meters), 1-2 feet wide
Flower Shape: Daisy-like with prominent dark brown center disc and bright ray petals

Natural Habitat

Native to: Eastern North America, Central United States, Great Plains
Habitat: Native to eastern and central North America, prairies, meadows, and open woodlands
Climate: Temperate, Continental

Growing Guide

Sunlight

Full sun (6+ hours) for best flowering and strong stems

Water

Low to moderate water, very drought tolerant once established

Soil

Well-drained, Clay, Sandy, Poor soils, Adaptable to various soil types

Expert Growing Tips

1

Self-seeds readily and naturalizes well

2

Deadhead for continuous blooming

3

Very adaptable and low-maintenance

4

Attracts butterflies, bees, and beneficial insects

5

Leave seed heads for winter bird food

Uses & Benefits

Ornamental Uses

  • Prairie and wildflower gardens
  • Native plant landscapes
  • Cut flowers for arrangements
  • Pollinator and butterfly gardens
  • Mass plantings and naturalized areas

Traditional Uses

  • Traditional Native American medicine for wounds and respiratory issues
  • Used historically for snake bites and infections
  • Note: Can be toxic to pets if ingested
  • Root tea used traditionally for colds and flu

Disclaimer: Information provided is for educational purposes only. Consult healthcare professionals before using any plant medicinally.

Frequently Asked Questions about the Rudbeckia

what does rudbeckia symbolize?

Rudbeckia symbolizes encouragement, motivation, and justice, representing the ability to adapt and thrive in challenging conditions while maintaining optimism.

are rudbeckia and black-eyed susan the same?

Yes, Rudbeckia hirta is commonly known as black-eyed Susan, named for the distinctive dark brown center of its bright yellow daisy-like flowers.

when do rudbeckia flowers bloom?

Rudbeckia blooms from summer to fall (June to October), with peak flowering in midsummer, providing long-lasting color in the garden.

is rudbeckia a native wildflower?

Yes, rudbeckia is native to eastern and central North America and is the official state flower of Maryland, designated in 1918.

Available Colors

Yellow
Golden yellow
Orange
Bicolor yellow-orange

Quick Facts

Type:perennial
Family:Asteraceae (Daisy family)
Native to:Eastern North America
Blooms:Summer to fall (June to October), peak in midsummer

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